Tata Motors Going Global Essay Example for Free

Tata Motors Going Global Essay TATA Motors-International Business Indian Automobile Industry Hailed as ‘the industry of industries’ by Peter Drucker, the founding father of the study of  management, in 1946, the automobile industry had evolved continuously with changing timesfrom craft production in 1890s to mass production in 1910s to lean production techniques in the1970s. The automotive industry in India grew at a computed annual growth rate (CAGR) of 11. 5 percentover the past five years, the Economic Survey 2008-09 tabled in parliament on 2 nd July’09 said. The industry has a strong multiplier effect on the economy due to its deep forward and backwardlinkages with several key segments of the economy, a finance ministry statement said. The automobile industry, which was plagued by the economic downturn amidst a credit crisis,managed a growth of 0. 7 percent in 2008-09 with passenger car sales registering 1. 31 percentgrowth while the commercial vehicles segment slumped 21. 7 percent. Indian automobile industry has come a long way to from the era of the Ambassador car to Maruti800 to latest MM Xylo. The industry is highly competitive with a number of global and Indiancompanies present today. It is projected to be the third largest auto industry by 2030 and just  behind to US China, according to a report. The industry is estimated to be a US$ 34 billionindustry. Indian Automobile industry can be divided into three segments i. e. two wheeler, three wheeler four wheeler segment. The domestic two-wheeler market is dominated by Indian as well asforeign players such as Hero Honda, Bajaj Auto, Honda Motors, TVS Motors, and Suzuki etc. Maruti Udyog and Tata Motors are the leading passenger car manufacturers in the country. AndIndia is considered as strategic market by Suzuki, Yamaha, etc. Commercial Vehicle market iscatered by players like Tata Motors, Ashok Leyland, Volvo, Force Motors, Eicher Motors etc. The major players have not left any stone unturned to be global. Major of the players have gotinto the merger activities with their foreign counterparts. Like Maruti with Suzuki, Hero withHonda, Tata with Fiat, Mahindra with Renault, Force Motors with Mann. Key Facts: †¢ India ranks 12th in the list of the worlds top 15 automakers †¢ Entry of more international players †¢ Contributes 5% to the GDP †¢ Production of four wheelers in India has increased from 9. 3 lakh units in 2002-03 to 23lakh units in 2007-08 †¢ Targeted to be of $ 145 Billion by 2016 †¢ Exports increased from 84,000 units in 2002-03 to 280,000 units in 2007-08 TATA Motors-International Business Submitted by: Sameer, Sohail, Sankar, Himanshu, Arun Page 5 Porter’s Five Forces Analysis of Indian Automobile Sector1. Industry Rivalry †¢ Industry Concentration: The Concentration Ratio (CR) indicates the percent of market share held by a company. A high concentration ratio indicates that a high concentration of market share is held bythe largest firms the industry is concentrated. With only a few firms holding a largemarket share, the market is less competitive (closer to a monopoly). A low concentrationratio indicates that the industry is characterized by many rivals, none of which has asignificant market share. These fragmented markets are said to be competitive. If rivalryamong firms in an industry is low, the industry is considered to be disciplined †¢ High Fixed costs When total costs are mostly fixed costs, the firm must produce capacity to attain thelowest unit costs. Since the firm must sell this large quantity of product, high levels of  Ã‚  production lead to a fight for market share and results in increased rivalry. The industry istypically capital intensive and thus involves high fixed costs †¢ Slow market growth In growing market, firms can improve their economies. Though the market growth has  been impressive in the last few years (about 8 to 15%), it takes a beat in even slighteconomic disturbances as it involves a luxury good. Aggressive pricing is needed tosustain growth in such situations †¢ Diversity of rivals: Industry becomes unstable as the diversification increases.

Whites v. Slaves :: American America History

Whites v. Slaves Throughout the nineteenth century, the relationship between Africans and White settlers had never been exactly pleasant, most Africans were slaves who were usually treated badly and therefore never did respect their white owners. However, over time, these slaves began to revolutionize their culture, language, and points of view based on their environment. Many changes were occurring in this period of time, thus creating countless opportunities for the African Americans to fabricate their new culture. A catalyst to this development of the new society is the noted differences the Africans and whites possess. Many of the Africans despised the whites, so they tired to stay as far away from them as possible, this rift in the peoples created the main African culture, purely based on the opposite ideas that the whites held. On the other hand, many times the White people would help out the Africans, and a bond would form between the slaves and their master. Although the groups tried to remain different in this situation, the ideas between the two mingled together and they influenced each other. As horrific as slavery may have seemed at the time, I think it may have been a "positive good", simply due to the actuality that at this time, White people were exceedingly ignorant, and without slavery, they possibly would not have a way of dealing with interactions with the slaves. As we look to post-Civil wartime, up to the time of MLK, we see that ignorance was an infestation throughout all of us, without the slavery, Africans were treated with the utmost disrespect. Common rights were stripped from them, and at times they were reduced to being treated like animals. During the period in question, the two races grew into coexisting without any major conflict or altercation. Comparatively to the north, the slave southern states did not seem to treat its workers any worse. It was said that at the time, the slaves were achieving better shelter, food and clothing. The migrant workers in the north at many times worked similar 10-14 hour shifts, and at many times, the slaved did not work that many hours, depending on what type of system they were working. Plus the workers up north did not have much food to eat, or clothes to wear, something the slaves did enjoy. Whites v. Slaves :: American America History Whites v. Slaves Throughout the nineteenth century, the relationship between Africans and White settlers had never been exactly pleasant, most Africans were slaves who were usually treated badly and therefore never did respect their white owners. However, over time, these slaves began to revolutionize their culture, language, and points of view based on their environment. Many changes were occurring in this period of time, thus creating countless opportunities for the African Americans to fabricate their new culture. A catalyst to this development of the new society is the noted differences the Africans and whites possess. Many of the Africans despised the whites, so they tired to stay as far away from them as possible, this rift in the peoples created the main African culture, purely based on the opposite ideas that the whites held. On the other hand, many times the White people would help out the Africans, and a bond would form between the slaves and their master. Although the groups tried to remain different in this situation, the ideas between the two mingled together and they influenced each other. As horrific as slavery may have seemed at the time, I think it may have been a "positive good", simply due to the actuality that at this time, White people were exceedingly ignorant, and without slavery, they possibly would not have a way of dealing with interactions with the slaves. As we look to post-Civil wartime, up to the time of MLK, we see that ignorance was an infestation throughout all of us, without the slavery, Africans were treated with the utmost disrespect. Common rights were stripped from them, and at times they were reduced to being treated like animals. During the period in question, the two races grew into coexisting without any major conflict or altercation. Comparatively to the north, the slave southern states did not seem to treat its workers any worse. It was said that at the time, the slaves were achieving better shelter, food and clothing. The migrant workers in the north at many times worked similar 10-14 hour shifts, and at many times, the slaved did not work that many hours, depending on what type of system they were working. Plus the workers up north did not have much food to eat, or clothes to wear, something the slaves did enjoy.

How smart are sheep? Essay

How Smart Are Sheep by Barbara Drake is about the intelligence of sheep and the studies that have been conducted to prove that sheep can feel different emotions and recognize dogs and humans as their enemies. Evolution has re-wired the sheep brain to know to hate and stay away from humans and dogs. Brain activity research in sheep has shown that sheep see dogs and humans as more alike than comparing the human and the dog to themselves. Drake explains that â€Å"Of course, fro ma distance, if a human being gets down on all fours, there is little uncertainty and the sheep’s brain may start sending ‘possible other sheep’ signals until the sheep gets close enough to realize its mistake† (247). Research has also found that sheep have emotions. They have been known to feel and display moods of fear and happiness. For example: when sheep see an approaching human they will start to feel fearful or if an approaching human is carrying a bag of grains for them to eat then they will start to feel happy because they know that they are about to eat. Drake believes that people who believe that animals do not have feelings or emotions are just trying to find an excuse not to feel bad about the horrible things that we do to animals to be able to harvest their bodies for food. â€Å"If a creature has no feelings, it can feel no pain,† Drake explains is the common clichà © phrase that humans use to make themselves feel better about the harmful things we do to animals as a society (248). The feeling of happiness sheep feel when a human is bringing them food is not because of the human, but it is that the human is bringing them. Bummer lambs, which cannot be brought up by their mothers, are bottle-fed and are most commonly known to display happy emotions when their bottles are being brought to them. The bummer lambs start to become hostile and resentful when it’s human starts to wean it from its bottle. Drake has â€Å"seen weaned bummers use a resentful kind of body language that can only be called sulking† (248). This kind of behavior is the beginning of the behavior that has naturally been wired into their brains to dislike humans. Other research shows that sheep produce more excitable brainwaves when being shown a picture of horned sheep. If a sheep is shown a picture of a sheep upside down it will not recognize the sheep because, usually, sheep are only recognizable on all fours. Drake states, â€Å"In fact, a sheep on its back is liable to be in trouble† (249). Sheep have been categorized as stupid because of their  strong herding instincts. Entire herds of sheep have been known to walk off of cliffs just because their leader went off first. Sheep were tested below the intelligence level of horses and cattle when presented a bucket of feed that was covered in in a black cloth. It took the sheep more than several tries to figure out that the cloth has to be removed to retrieve the food. Another test showed that in single-trial learning, sheep knew how to recognize a plant they shouldn’t eat after only eating it once. Lambs also learn this by example from their mothers. Sheep also know to go into their pens at night and how to sort themselves into the ram and ewe sides of the pen. Drake encountered an eight-month old lamb that was lost and was trying to find its way home. Not sure where the lamb belonged, Drake sold the lamb to some people who lived on the other side of town. A few weeks later the lamb had gone missing. The lamb had panicked and jumped the fence because it had been left all alone in the pen by itself. â€Å"This time when the new owners returned the lamb to their farm, they made sure there were a couple of ewes waiting for them in the pen,† Drake explained, concerning the lamb that had escaped (251).

Cultural Tattoos Essay - 1539 Words

Tattoos and Their Cultural Relevance For as long as there have been people, there have been methods of distinction amongst them. Throughout the years we have discovered ways in which to express our beliefs, our ideals, and our passions. Tattooing has been one of forefront methods in expressing our humanity, or in certain cases, our lack there of. For so many, they have taken on many different representations, each with an equal level of significance. The importance found in the symbolism of tattoos and their cultural relevance has consistently been a trend found throughout history, religion, and art. The ancient practice of body art commonly known today as tattoo originates from the Tahitian word â€Å"tatau†, which means, to tap the mark†¦show more content†¦The defiant Japanese commoners covered themselves lavishly from their necks to their elbows, and above the knees. The Japanese government looked upon this disturbance of the poor as subversive, and outlawed tattoos in 1870. This is when the symbolism of tattoos in Japanese culture shifted. They had gone from a representation of splendor, to one associated with Japanese crime. As a result, tattooists were forced to retreat into the background of Japanese society. Luckily for them, the Japanese gangster class in Japan known as the Ikuza, embraced this subculture with open arms. The elaborately designed tattoos of the Ikuza depicted above, represented character traits the wearer desired to emulate. A lion represented courage, while a carp was worn to emulate strength and perseverance. Because the designs require d long periods of pain, the act itself was looked upon as a show of allegiance to the wearer’s personal beliefs. Tattooing was also popular amongst Maori men of New Zealand, who covered their buttocks, thighs, and faces. Maori men had their faces tattooed by a â€Å"mokoâ€Å" artist, a technique that is unique to the Maori. The pattern was slowly carved into the skin with a chisel, much in the same way a design might be carved into a plank wood. Ink was then be placed in the fresh wounds to create the tattoo. The process, which was extremely painful, was typically done in stages,Show MoreRelatedCultural Symbolism Of Tattoos1134 Words   |  5 Pagessome people tattoos are being used as a known accessory, the reason on why do people make the decision to get them is hardly if ever even questioned. The pain, the stereotypes, and the misconceptions that are often associated with tattoos would pose the question as to why would you choose to get a tattoo. Tattoos can be person al and good way of expressing yourself. Most people, they are shown as different symbols that each have an equal level of significance. The essential of each tattoo have eachRead MoreTattoos And Its Effects On Society Essay1553 Words   |  7 Pages†¯Ã¢â‚¬ ¯Ã¢â‚¬Å"Art enables us to find ourselves and lose ourselves at the same time.† - Thomas Merton Tattoos have been around for a long time and are used in different groups for different purposes. Tattoos originated in small cultural tribes and religious groups. This type of body art has been used as a source of expression for personal and family pride and a form of identity for cultural and religious groups. Tattoos have also been used in certain periods of war. Through the use of these body modificationRead MoreExpressing Identity Through Tattoos and Piercings Essay786 Words   |  4 PagesExpressing Identity through Tattoos and Piercings The rising popularity of tattoos and body piercing is more than just the latest fashion craze. This type of body art has been a part of this world for thousands of years. Tattoos and piercings have served as amulets, status symbols, declarations of love, signs of religious beliefs, adornments and even forms of punishment (Smithsonian.com). In the later years (1940 – 2000) tattoos and piercings were more common among teenagers and young adults, butRead MoreInk Tattoos855 Words   |  4 Pagesink tattoos presented in the texts. â€Å"When, for example, does tattooing become self-mutilation?† This quote is taken from text 1 by Andy Carrington who’s a poet and writer. In 2012 he published this text â€Å"Is Tattooing a Form of Self-Mutilation?† through his personal website. The question is: Does tattooing mean self-mutilation at all? It depends how you turn the perspective. Andy Carrington has a majority of tattoos, since he wrote â€Å"I will confess I chose to have a majority of my tattoos doneRead MoreTattoos : Culture And Culture1485 Words   |  6 Pagesof every culture and the American culture is no different. One of the aspects of American culture is the tattoo. Tattoos have been around for centuries, they are also part of other cultures and appeal to a broad variety of people. Tattoos became part of American culture through cultural diffusion, which is where one culture shares its culture with another through direct contact. Recently tattoos have re-assimilated into American culture and society by first being associated with deviant behavior andRead MoreMigrant Tattoos And Their Implications : A Case Study Of Eritrean Emigrants1200 Words   |  5 PagesMigrant Tattoos and Their Implications: a Case Study of Eritrean Emigrants in Newcastle Introduction Tattoos, as an art of body modification, have cultural and social meanings all over the world for thousands of years (Humbly, 1925). Archaeological evidence clearly showed that body modification (tattooing) is one of the oldest forms of human expression/art (Ball, 1996). The implication and importance of tattoos has been diverse and changed through time in a society (Humbly, 1925). â€Å"AnthropologicalRead MoreInformative Essay About Tattoos756 Words   |  4 Pagesin high school I always talked to my friends about tattoos and how mind blowing it would be to have one. However, they always asked me â€Å"are you sure you want a tattoo, you know they don’t ever go away right?† I always downplayed what they said until I actually did research about tattoos. Once I learned that my religion, Islam prohibited any form of tattoo I was heartbroken; I always dreamt of getting a tattoo but, I never knew what to get. Tattoos serve a variety of purposes depending on religionRead MoreWhat Does Morality Have On Do With Tattoos?1695 Words   |  7 PagesWhat Does Morality Have To Do With Tattoos? Coca Cola (2015) did an experiment/ advertisement called, Remove labels this Ramadan, where six people sat in a pitch-black room and engaged in conversation. They each went around the table and described something unique about themselves. One man said he is in a heavy-metal band, the group then depicted what they envisioned him to look like, describing him to have long hair and possible piercings. Another man said he enjoyed reading and studying, particularlyRead MoreAnalysis Of Hamlet And An Argumentative Essay892 Words   |  4 PagesEnglish 112 involved writing a large variety of literary pieces focusing on multiple components of writing. I wrote a multigenre on tattoos, literary analysis on Hamlet, and an argumentative essay as well as a summary and response essay on the need for higher education. From this wide array of papers I have learned and grown in my technical writing skills that will contribute in my pursuits of college level classes. I will address each of my papers and what I have learned from them. I have includedRead MoreEssay on Body Art543 Words   |  3 Pagesto conform to new customs of their particular cultural group, to attract a mate or sex partner, to show of their wealth or social status, or to just make an outgoing statement about themselves. Is body art really a pop culture? Our dissatisfaction with the human body and its covering is expressed in endless change. This results in the desire and adoption of a trend, these trends are shown through ways such as piercing, body painting, and tattoos, Body piercing has grown in popularity over the